CREDENTIALS

Non-Executive Director
Senior Business Advisor
Global Marketer
Marketing Academy Alumnus

Paul Everson (GAICD) transforms ambitious businesses into industry leaders through strategies that put customers at the heart of everything. With a career spanning Australia's most influential brands and government entities, Paul has mastered the art of turning customer insights into exponential growth.

His leadership journey reached its pinnacle during his seven-year tenure as Managing Director of J. Walter Thompson, part of the prestigious WPP Group. Under his guidance, the firm experienced remarkable growth, becoming the premier destination for businesses seeking digital transformation, marketing excellence, and breakthrough brand strategies. Paul's ability to navigate complex business challenges while maintaining unwavering focus on customer-centricity established him as one of Australia's most trusted executive strategic advisors.

Today, Paul's influence extends across multiple ventures. As Partner at Paper + Spark Marketing and Communications Consultancy, he harnesses the power of neuroscience-based storytelling to create marketing strategies that don't just capture attention—they drive measurable business results. His commitment to social impact shines through his role as Non-Executive Director of The Kindness Factory, where he helps shape curriculum that teaches primary school students the transformative power of kindness. Paul also shares his expertise as a Senior Lecturer at the University of Technology Sydney, where he teaches digital marketing and communications to both master’s and undergraduate students in the Business and Marketing faculty.

Paul's expertise is sought after by Australia's largest corporations and government bodies, who rely on his unique blend of strategic thinking, creative problem-solving, and deep understanding of human behaviour. Whether it's architecting digital transformation strategies or building brand reputation, Paul delivers solutions that create lasting competitive advantage.